white hand-tufted wool rug typically features a plush and soft texture, crafted using the hand-tufting technique where yarn is punched into a canvas backing with a handheld tool. This creates a looped or cut pile surface, providing comfort and warmth underfoot. The white color lends a clean and versatile aesthetic, suitable for various interior styles and color schemes. It's durable and easy to maintain, making it a popular choice for both residential and commercial spaces.